Perplexity AI is an answer-engine that blends live web search with conversational AI, giving you crisp, source-cited replies instead of endless blue links. It remembers follow-up questions, switches between top models like GPT-4, and refreshes its knowledge in real time.

For time-pressed real-estate agents this means instant, reliable insights—whether you’re pricing a new listing, briefing a vendor, or double-checking legislation on the fly. Think of it as a digital research assistant that never sleeps, explains clearly, and shows its work so you can share information confidently across your team and with clients. 

Key Features 

• Real-time answers with clickable citations—verify stats before you pass them to sellers or buyers. 

• Copilot voice & chat mode for deeper, hands-free queries while you’re driving between inspections. 

• Deep Research mode (launched Feb 2025) runs dozens of searches and exports a full PDF report in minutes. Perplexity AI

• Multimodal uploads let you drop in PDFs, floor-plans or photos and ask immediate questions or generate summaries. 

• Flexible pricing: Free tier, Pro  and Enterprise with team privacy controls. 

Use Cases 

• Generate suburb snapshots: “Show median price, days on market and rental yield for Townsville last 12 months.”

• Draft listing headlines, rich property descriptions and Instagram captions in one chat.

• Build vendor presentations comparing franchise, independent and eXp models via Deep Research, complete with cited data.

• Fact-check buyer questions on zoning, school catchments or flood risk during open homes—instantly.

• Turn lengthy building-inspection reports into concise, client-friendly summaries you can email.

• Track rival listings daily by asking Perplexity for a quick morning digest of new properties.

• Create quick scripts for video walk-throughs and voice-over narration to elevate marketing.

Suggested “Getting Started” Workflow

Pros & Cons for Real-Estate Agents