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n8n is an open-source, “fair-code” workflow-automation platform that lets you connect hundreds of apps without heavy coding. Think of it as digital duct tape: you drag, drop, and chain simple building blocks—called nodes—to move data wherever it’s needed.
Because you can self-host or use n8n Cloud, you keep full control of client information while scaling up at your own pace. For real-estate agents, that means fewer boring admin tasks and more time to build relationships and close deals—all without paying enterprise-level prices or surrendering data to third-party servers.
Key Features
Visual Editor – Create multi-step workflows on a canvas; no scripting skills required, but code blocks exist for power users.
Self-Hosting & Cloud – Run on your own server for privacy or choose managed hosting for simplicity.
AI & Webhook Nodes – Trigger actions from ChatGPT, OpenAI, or any webhook to craft smart, event-driven automations.
Built-In Data Tools – Transform, merge, filter, and delay data mid-flow so it arrives in the right format every time.
Extensive Integrations – 400+ pre-built nodes for CRM, email, property portals, spreadsheets, and social networks; plus generic HTTP for anything else.
Use Cases for Real-Estate Agents
Lead Routing – Capture portal enquiries, enrich with Clearbit, and push into your CRM with instant SMS alerts.
Listing Promotion – Auto-post new properties to Facebook, Instagram, and email lists the moment they go live.
Vendor Reporting – Pull open-home attendance from forms, compile into a Google Doc, then email owners weekly.
Contract Deadline Tracking – Watch Dropbox or DocuSign folders and nudge stakeholders when signatures are late.
Market Watch – Scrape competitor listings nightly and drop price-change summaries into Slack or ClickUp tasks.
Suggested “Getting Started” Workflow
Step | Action |
---|---|
1 | Sign up for n8n Cloud or install the Docker image on your own server. |
2 | Create a new workflow and add the Trigger node (e.g., “New Lead Webhook”). |
3 | Drag in CRM, email, or SMS nodes; map the lead fields visually. |
4 | Insert a “Set” node to format names, phone numbers, and property IDs. |
5 | Add decision branches for buyer vs. tenant enquiries. |
6 | Test the workflow with sample data, then switch it from Draft to Active. |
Pros & Cons for Real-Estate Agents
Pros | Cons |
---|---|
Open-source, so you own your data and can self-host. | Self-hosting requires basic DevOps knowledge. |
Visual builder saves time on repetitive admin. | Fewer “one-click” templates than bigger competitors. |
Flexible pricing—free tier scales well for small teams. | Community support is strong but response time can vary. |
AI and webhook nodes enable advanced, chat-based automations. | Cloud plans bill by workflow executions; heavy usage can add up. |
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Lorem ipsum
- dolor sit amet,
- consectetur adipiscing elit. Ut
- elit tellus, luctus
- nec ullamcorper mattis,
- pulvinar dapibus leo.
- Lorem ipsum
- dolor sit amet,
- consectetur adipiscing elit. Ut
- elit tellus, luctus
- nec ullamcorper mattis,
- pulvinar dapibus leo.
- Lorem ipsum
- dolor sit amet,
- consectetur adipiscing elit. Ut
- elit tellus, luctus
- nec ullamcorper mattis,
- pulvinar dapibus leo.
- Lorem ipsum
- dolor sit amet,
- consectetur adipiscing elit. Ut
- elit tellus, luctus
- nec ullamcorper mattis,
- pulvinar dapibus leo.
- Lorem ipsum
- dolor sit amet,
- consectetur adipiscing elit. Ut
- elit tellus, luctus
- nec ullamcorper mattis,
- pulvinar dapibus leo.
- Lorem ipsum
- dolor sit amet,
- consectetur adipiscing elit. Ut
- elit tellus, luctus
- nec ullamcorper mattis,
- pulvinar dapibus leo.