A Detailed Roadmap for Implementing AI in Your Marketing
A clear, step-by-step guide — No tech degree required! Home / Author - Ken Hobson. Why follow a roadmap? AI can feel like a huge, shiny toolbox dropped on your…
How AI Turns Clicks into Qualified Leads
The sooner you embrace AI-driven lead scoring, the sooner you will free up time for what really matters. Home / Author - Ken Hobson.AI is quietly reshaping real estate prospecting…
How AI Helps Real Estate Agents Identify High-Potential Clients More Accurately
AI turns a haystack into neat, searchable data by reading patterns & flagging the contacts who are ready to act. Home / Author - Ken Hobson.Identifying the people most likely…
How AI Analyses Neighbourhood Data to Find Ideal Clients
AI isn’t about replacing your local knowledge; it’s about turbo-charging it. Home / Author - Ken Hobson.Buyers and landlords expect you to know more than square-metres and price trends. They…
Practical Steps to Integrate AI into Your Vendor-Lead Generation
Follow the seven steps below to move from “curious” to “confident” without needing a computer-science degree. Home / Author - Ken Hobson.An easy-to-follow roadmap Artificial intelligence (AI) no longer lives in…
How AI can help Build and maintain prospect database in CRM (buyer & seller leads)
Staying front-of-mind with prospects is the difference between a one-off chat and a signed listing agreement. Home / Author - Ken Hobson.Why Ongoing Nurture MattersStaying front-of-mind with prospects is the…
AI vs Authenticity for Real Estate Agents
Embrace the tools, but let your character lead the way. Home / Author - Ken Hobson. Artificial Intelligence (AI) now writes property ads, answers buyer questions at midnight, and fills…
How AI Makes Phone Prospecting Easier
Let AI slip in quietly to do the heavy lifting while you keep the human touch. Home / Author - Ken Hobson.Telephone prospecting is still one of the quickest ways…